中央财经大学商学院导师介绍：曲日亮

　　
      ►基本资料
　　姓名：曲日亮
　　性别：男
　　国籍：中国
　　职称：副教授
　　出生日期：1974．8．6
　　电话：***********
　　邮箱：riliangqu@hotmail.com

　　►主要研究方向
　　营销战略（包括战略导向；企业社会责任感；跨国公司子公司营销战略；消费者福祉等）

　　►回国后讲授过课程
　　博士阶段：营销主文献阅读
　　国际MBA:营销原理（英语讲授）
　　普硕：品牌管理/国际营销（双语）
　　本科：营销原理（英语）/市场调查（英语）/整合营销（英文）

　　►主要教育经历
　　1998-2002博士学位（市场营销方向）英国诺丁汉大学商学院
　　1997-1998硕士学位（市场营销）英国Salford大学管理学院
　　1992-1996学士学位（科技英语专业）大连理工大学外语系；辅修国际工商管理专业，大连理工大学管理学院

　　►主要工作经历
　　2014.9-中央财经大学商学院营销系副教授
　　2009.12-2014.8中国人民大学商学院市场营销系副教授
　　2005.05-2009．11英国Aston商学院助理教授（终身教职）
　　2002.09-2005.05英国Norwich商学院助理教授

　　►荣誉、奖励
　　2009年教育部新世纪优秀人才
　　2004年英国营销科学院年度研究创新项目奖
　　2003年英国营销科学院年会最佳论文奖（营销战略类）

　　►主要研究成果
　　国际学术期刊论文（共计12篇,其中6篇为SSCI收录论文）
　　1．Qu,R.(2013).“MarketOrientationandOrganizationalPerformanceLinkageinChineseHotels:theMediatingRolesofCorporateSocialResponsibilityandCustomerSatisfaction”,AsianPacificJournalofTourismResearch(SSCI),DOI:10.1080/10941665.2013.866580.
　　2．Qu,R.(2012).TheImpactofIntegrationandResponsivenessonMNCSubsidiaries’MarketOrientation.JournalofGlobalMarketing,25(3),127-140.（人大商学院国际期刊目录B类）
　　3．Fu,Guoqunn,Saunders,J.,&Qu,R.(2009).Brandextensionsinemergingmarkets:theorydevelopmentandtestinginChina.JournalofGlobalMarketing,22(3),217-228.（人大商学院国际期刊目录B类;本人为通讯作者）
　　4．Qu,R.(2009).Theimpactofmarketorientationandcorporatesocialresponsibilityonfirmperformance:evidencefromChina.AsiaPacificJournalofMarketingandLogistics,21(4),570-582.
　　5．Qu,R.,&Ennew,C.T.(2008).Doesbusinessenvironmentmattertothedevelopmentofamarketorientation?.JournalofTravel&TourismMarketing,24(4),271-283.（SSCI）
　　6．Qu,R.(2007).CorporatesocialresponsibilityinChina:Impactofregulations,marketorientationandownershipstructure.Chinesemanagementstudies,1(3),198-207.（SSCI）
　　7．Qu,R.(2007).TheroleofmarketorientationinthebusinesssuccessofMNCs'UKsubsidiaries.ManagementDecision,45(7),1181-1192.（SSCI）
　　8．Fu,G.,Ding,J.,&Qu,R.(2007).Ownershipeffectsinconsumers'brandextensionevaluations.JournalofBrandManagement,16(4),221-233
　　9．Qu,R.(2007).Effectsofgovernmentregulations,marketorientationandownershipstructureoncorporatesocialresponsibilityinChina:Anempiricalstudy.InternationalJournalofManagement,24(3),582-591.
　　10．Qu,R.,Ennew,C.,&TheaSinclair,M.(2005).TheimpactofregulationandownershipstructureonmarketorientationinthetourismindustryinChina.TourismManagement,26(6),939-950.(SSCI)
　　11．Qu,RiliangandChristineT.Ennew(2005),"DevelopingaMarketOrientationinaTransitionalEconomy:theRoleofGovernmentRegulationandOwnershipStructure",JournalofPublicPolicy&Marketing,25(1),82-89.(SSCI)
　　12．Qu,R.,&Ennew,C.T.(2003).AnexaminationoftheconsequencesofmarketorientationinChina.JournalofStrategicMarketing,11(3),201-214.
　　出版专著
　　Qu,Riliang(2010),MarketOrientationofHotelsandTravelServicesinChina.LAPLambertAcademicPublishing：Saarbrücken,Germany.
　　专著章节
　　Qu,Riliang(2009),“DevelopingaCorporateSocialResponsibilityinChina”,inChinaintheWorldEconomy,Wu,Z.(ed),Routledge：London
　　国际学术会议论文：
　　Qu,Riliang(2012),“MarketOrientationandBusinessPerformanceinMNCForeignSubsidiaries-theModeratingEffectsofIntegrationandResponsiveness”,ProceedingsofAmericanMarketingAssociation（AMA）SummerMeeting,Chicago,USA.
　　Qu,Riliang(2010),“TheImpactofIntegrationandResponsivenessonMNCSubsidiary'sMarketOrientation”,ProceedingsofAmericanMarketingAssociationSummerMeeting,Boston,USA.
　　Qu,Riliang(2010),“TheImpactofMarketOrientationandCorporateSocialResponsibilityonFirmPerformance:EvidencefromChina”,Proceedingsof7thInternationalSymposiumofManagementSciences,Shanghai,China.
　　Qu,Riliang(2008),“MarketOrientationandOrganizationalPerformance:theMediatingEffectsofCorporateSocialResponsibility”,ProceedingsofAmericanMarketingAssociationSummerMeeting,SanDiego,USA
　　Qu,Riliang(2007),“TheantecedentsandconsequenceofmarketorientationinMNC’sUKsubsidiaries”,ProceedingsoftheAcademyofInternationalBusiness（AIB）AnnualMeeting,Indianapolis,USA.
　　Qu,Riliang(2006),“Theroleofmarketingorientationtothesuccessofmultinationalcompanies’subsidiaries”,ProceedingsoftheAcademyofInternationalBusinessAnnualMeeting,Beijing,China.
　　Qu,Riliang(2005),“MarketOrientationintheMultinationalCompanies’UKSubsidiaries”,ProceedingsofAcademyofMarketingConference2005,Dublin,Ireland.
　　Guoqun,Fu,JohnSaundersandRiliangQu(2005),“BrandExtensionsinEmergingMarkets:TheoryDevelopmentandTestinginChina”,ProceedingsofAcademyofMarketingConference2005,Dublin,Ireland.
　　Qu,RiliangandChristineT.Ennew(2004),“DoesBusinessEnvironmentMattertotheDevelopmentofaMarketOrientation”,Proceedingsof33rdEuropeanMarketingAcademyConference,Murcia,Spain.
　　Qu,Riliang(2004),“OnTheRelationshipsBetweenMarketOrientationandGenericCompetitiveStrategies-acasestudyinChina”,ProceedingsofAcademyofMarketingconference2004,Cheltenham,UK.
　　Qu,RiliangandNicolaosTzokas(2003),"TheImpactofGovernmentRegulations,OwnershipStructureandMarketOrientationonCorporateSocialResponsibilityinChina",Proceedingsof32ndEuropeanMarketingAcademyConference,Glasgow,UK.
　　Qu,RiliangandChristineT.Ennew(2003),"AnexaminationoftheconsequencesofmarketorientationinChina",ProceedingsofAcademyofMarketingconference2003,Birmingham,UK.
　　Qu,Riliang,ChristineT.EnnewandM.TheaSinclair(2002),"DevelopingMarketOrientationinChina:TheImpactofTheRegulationandOwnershipStructure",ProceedingsofAcademyofMarketingconference2002,Nottingham,UK.